AVATA and MAD Global join forces to present Picnic, a weekend celebration of digital fashion and art during London’s Fashion Week in September 2022. The three day event explored the rise of digital fashion and include two evening events alongside a 12hr day of panel discussions, presentations and curated digital fashion and art shows from an international selection of leading digital artists. The Digital Fashion Weekend brings together the world’s leading designers, artists and thought-leaders from the digital and web3 fashion and art space.

$AIR celebrates artist Vector Meldrew. Vector can be defined as a “digital explorer”, referencing his eagerness to contend with various digital arts techniques which are often tweaked and modified to best suit the ideas and concepts he is trying to express. The artist's use of vivid colours compliment his thematic preoccupations superbly, bringing a frenetic energy to Meldrew’s unreal visions of rhythm and movement in dreamlike, hallucinatory dancehalls that tend to play fast and loose with the fabric of reality. https://www.vectormeldrew.com/about