On the way to a better tomorrow, digitization is helping us like never before. It opens up countless new opportunities and innovations for all of us every day. We just need to approach, combine and implement them in a meaningful way – end-to-end and sustainably. At our MHPFESTIVAL OF DIGITAL EXCELLENCE on June 24, 2022, you will experience the full potential of digital transformation throughout one day. Opening Speach Dome | 12:00 - 12:30 pm | Opening Speach

Tomorrow’s mobility will be autonomous – and so numerous OEMs and suppliers in the automotive industry are researching physical systems and digital applications that will enable vehicles to drive fully autonomously in the future. Expectations are high: The Volkswagen Group alone aims to generate around 30 percent of its revenue from autonomous driving services by 2030. But will autonomous driving become a game changer and an essential part of future mobility? Are the high investments and expectations justified? Will self-driving shuttles have a lasting positive impact on traffic? Based on exclusive primary data, metadata analyses and existing data from our projects, we develop various scenarios. This gives you a valid insight into the opportunities afforded by autonomous driving. We will also present the first results from the study of the same name that we are currently compiling with the Fraunhofer Institute and Motor Presse Stuttgart. It will then be published in full in the fall of 2022. Mobility Services Stage M | 01:35 - 01:55 pm | Impulse Session

Leadership is changing – new approaches are needed, especially for retaining talent over the long term and successfully managing agile and remote teams. Human-centered leadership provides a helpful skill set for this. It puts the person at the forefront and requires a high level of empathy, motivation, coaching, and community spirit from the leaders in question. At this presentation, you will learn about the leadership experiences of two senior leaders – in their businesses, in their families, in sports, and in society. Both combine not only a passion for basketball, but also for human-centered leadership. They talk about this regularly in their podcast “With People. For People” – and this year they will also be live at MHPFESTIVAL. You can look forward to personal and well-founded leadership insights. Personal Development Stage P | 02:00 - 02:20 pm | Personal Development

Today, companies communicate with their customers on many different channels – Salesforce’s customer data platform (CDP) enables valuable insights from all touchpoints to be linked, analyzed and used for personalized campaigns. This provides companies with a scalable and data-driven high-volume data and analytics platform to maximize customer centricity. In particular, the seamless integration of sales, service and marketing solutions into the CDP has the potential to take the customer experience to a new level. What exactly does this look like? In this presentation, we will work with one of our customers to present a platform we have provided that enables the well-known OEM to launch and market digital in-car services. Discover the compelling opportunities of Salesforce’s Customer Data Platform. Customer Experience Digital Sales & Service Platforms Stage M | 04:45 - 05:05 pm | Impulse Session

Want to know what polar bears, Elon Musk, Jeff Bezos and a couple of shot glasses have to do with personal development in a consulting company like MHP? Then this introductory presentation is right for you. It not only gives you an insight into topics such as subjective and situational perception, you will also get to grips with different interpretations of a work-life balance. Not to mention, we discuss polar bears and their differences. All this is in no way a scientific evaluation – rather it is a subjective consideration of a multitude of experiences gained from 7 years of MHP, 15 years of business and 35 years of being the child of a psychologist. All these impressions are mixed with a little north German humor and the result is a self-conceived model, illustrated with a number of examples. So, expect well-founded insights delivered with a wink. Personal Development Stage P | 05:15 - 05:35 pm | Personal Development