We are in the middle of the digital transformation. Even today, digitalization already plays a central role in shaping a better tomorrow. However, it is not only the opportunities that are huge, but also the challenges – time for a reality check. At this panel discussion, you will benefit from exciting insights and an exchange of views from decision makers in the automotive, mechanical engineering, public transport, and consulting industries. Together they discuss the big questions of our time: How can digital technologies help address today’s crises? What potential can be harnessed and what needs to be done to make use of it? How can we create sustainable value using the innovations of digital transformation – both economically and socially? And last but not least, the panel discussion addresses the question of what the next level of digitalization will look like. Don’t miss out! Digital Transformation Dome Stage | 12:40 - 01:25 pm | Panel

The transformation to sustainability is rapidly becoming a central issue - in politics, business, and society. Digitization can be the main enabler for ""creating"" this transformation, which is crucial for all of us. A new industry branch is emerging from the symbiosis of these two topics: GREEN TECH. The companies active in this branch aim to conquer the market with the help of digital technologies through sustainable products and services. German companies are at the forefront - but how capable are they of competing on an international level? Are the political framework conditions right? We at MHP are not only shedding light on this in a joint study with Reutlingen University, but also in this panel. The panel will include experts from various fields - We invite you to look forward to a wide range of perspectives on the German green tech industry. Digital Transformation Dome Stage | 01:35 - 02:20 pm | Panel

The human brain is a remarkable product of evolution. Unfortunately, the brain activity that has kept our species alive for millions of years is preventing us from achieving full equality today. At this introductory presentation, you will learn how the human brain reacts instinctively when faced with the unexpected – such as saber-toothed tigers or female leaders in the technology industry. It shows the effects and consequences of stereotyping and prejudice, and what a bias-free world could look like, for example, by becoming allies of disadvantaged people and working together to create a world of opportunity and diversity. The world can only change if we check our own behavior as soon as we are confronted with the unknown. Are you on board? Personal Development Stage P | 04:45 - 05:05 pm | Personal Development

Online configurations have long been a standard feature of e-commerce. Over the past few years, they have been continuously refined and expanded. The next stage of expansion: immersive product configurators. Thanks to major advances in virtual reality and augmented reality, completely new possibilities are opening up here for an unique and immersive customer experience. Together with our partners and customers from the automotive and gaming industries, we will shed light in this presentation on what is important when integrating immersive experiences into online and retail environments – and what the future sales journey will look like in the metaverse. We firmly believe that you will be impressed. Customer Experience Digital Sales & Service Platforms Dome Stage | 04:45 - 05:35 pm | Panel