🚀 Join us for an enlightening Cardiovascular Day at Bayer, where we converge to share valuable insights, explore the latest market trends, and engage in informative sessions tailored to elevate our understanding of innovative technologies and customer interactions. Market Access aims to optimize the commercial value of the products by maximizing access, acceptance, and usage from pre- to post-launch and throughout the lifecycle. But what does this actually mean? How and why do we approach this the way we do? And how does it tie in with the work of other functions? 🌟 This event is a catalyst for collaboration and knowledge exchange across functions, empowering us to harness synergies and foster cross-functional partnerships to drive impactful results. Embracing the ONE CV spirit is at the core of our agenda – a blend of team-building activities and social interactions that strengthen connections among peers. 🌈 Let's seize this opportunity to unite, learn, and celebrate the Bayer way! 🎉 Text modified by Open AI's ChatGPT Art created by Lena Schermer & Stable Diffusion, modified with Open AI's Dall-E2