Bobby Hundreds is an artist, designer, and storyteller based in Los Angeles. He is best known as the Co-Founder and Chief Creative Officer of global streetwear brand, The Hundreds, Family Style Food Festival, and Adam Bomb Squad. Bobby is also the bestselling author of This Is Not a T-Shirt, a memoir about his life and building a brand around community. In this genius call, we will hear from Bobby on a variety of topics including: brand building, harnessing creativity, growing & building with your community, bringing online communities to physical spaces and the power of collaboration.  Twitter: https://twitter.com/bobbyhundreds  Previous genius call recordings: https://cryptopackagedgoods.notion.site/Genius-Call-Recordings-ac28cebf7e8c41218c63d2931f124afa