Presentation of the strategy of Heineken for 2024 organised in 2023.

I appreciate your involvement in this discussion, and I believe that this is a moment that will be remembered for a lifetime.

All the big brands are in the Metaverse, aren’t they? We couldn’t stand aside — and neither should you! Welcome and thank you for making our marketing team happier. This is the home for Heineken Virtual Silver. Come and enjoy our heavily branded marketing event!