Take a tour of our CUBE and stop by our phenomenal VW Bulli photo station! Next to it, our colleagues from Make the Team 2.0 will be waiting for you. Since you know best, join the NFT Token hunt right here! Something exciting is waiting for you - and while you're there, check out the delicious food and don't miss the opportunity to take a cool photo with your colleagues and fellow hunters!

Through the harmonious connection between yoga and NFTs, a holistic and spiritual experience can be created here together. NFTs are not just digital collectibles, they can also be a source of mindfulness and inner balance that can be enhanced by a preceding or following yoga practice - let's go find some NFTs as we explore the yoga programme for mindful movement and inner serenity!

See and collect in the basecamp of the future. Immerse yourself in the NFT Token adventure at MHP Festival 2023! You can unleash the power of the NFTs next to our M STAGE on Level 1. And don't forget to visit the H STAGE and P STAGE, as well as the Reading Corner, and keep an eye out for your colleagues at their exciting stands in this area. It looks like a win-win situation up here!

Uncover the unique NFT Token at the photo station. We are sure that one or two amusing pictures of a unique NFT hunt will emerge that will capture your unique festival experience forever. Get your NFT Token and your memories!

Unleash your inner explorer and hunt for exclusive NFT tokens in the giant CUBE. You'll also have the chance to listen to inspiring keynotes and party the night away. We'd say two in one - jackpot! Be curious and get inspired in this extraordinary place!

Get active and go on a digital quest: hunt for NFT tokens in the Activities section! Look out for colleagues from Knowledge, Works Council, Legal, Compliance, Diversity, Value and Sustainability. This is a place where you can discover digital delicacies while enjoying delicious coffee and cake. A fascinating opportunity to hunt for the NFT Token and network.

Online configurations have long been a standard feature of e-commerce. Over the past few years, they have been continuously refined and expanded. The next stage of expansion: immersive product configurators. Thanks to major advances in virtual reality and augmented reality, completely new possibilities are opening up here for an unique and immersive customer experience. Together with our partners and customers from the automotive and gaming industries, we will shed light in this presentation on what is important when integrating immersive experiences into online and retail environments – and what the future sales journey will look like in the metaverse. We firmly believe that you will be impressed. Customer Experience Digital Sales & Service Platforms Dome Stage | 04:45 - 05:35 pm | Panel

The battery is at the heart of future mobility – it enables emission-free mobility, but it also brings its own challenges. This is because the resources for building lithium-ion batteries are limited – at the same time, they are predestined for innovative approaches to the circular economy. For this reason, topics such as recycling, or second-life management of batteries are increasingly coming into focus. In this presentation, we will show which technical and economic aspects need to be taken into account. You will also learn how digital twins can be used to monitor and optimize a battery – including static and dynamic data over the entire life cycle as well as permanent monitoring of the state of health and new predictive maintenance options. Update your expertise on electromobility. Mobility Services Stage M | 03:10 - 03:30 pm | Impulse Session

User centricity is crucial for any future business success. Fully focusing on the needs and preferences of users is a decisive factor in success, especially where data and technology interact. Companies that implement strategies that are both strategically internalized and end-to-end will be the leaders of their industries in the future. But why is this interaction so decisive for success? In this introductory presentation you will learn about the influence of user-centered action as a measure that differentiates you from the competition. You’ll also gain insight into how data and technology can become profitable enablers for product and service success. Get to grips with the relevance of user centralization with a simple example from everyday life and increase your awareness of user-centric business processes. Personal Development Stage P | 03:10 - 03:30 pm | Personal Development

Processes, Deadlines, Transformations, and KPIs are not laws of nature. They are all made by people and must be experienced and implemented by people. So what is really needed, if we not only want to define our values, but also to carry them comprehensively further into our organizations and companies? What does the leadership culture of the future look like? When do we need to show our face and when do we need to let our guard down? Why is it not time, but we, who are in charge of all this? Join us for this insightful keynote and find out. Dare to Care. Personal Development Dome Stage | 02:30 - 03:00 pm | Keynote