OPENING - MHPFESTIVAL OF DIGITAL EXCELLENCE | JUNE 24 | 2022
On the way to a better tomorrow, digitization is helping us like never before. It opens up countless new opportunities and innovations for all of us every day. We just need to approach, combine and implement them in a meaningful way – end-to-end and sustainably. At our MHPFESTIVAL OF DIGITAL EXCELLENCE on June 24, 2022, you will experience the full potential of digital transformation throughout one day. Opening Speach Dome | 12:00 - 12:30 pm | Opening Speach
How Co-Creation Can Get the Barbecue Started and Hook the Customer
Co-creation connects groups with specific challenges. The methodology is based on users creating added value on an equal footing – for example a product or service. The great benefit of co-creation is that all the experts involved have their own experience, meaning they can learn from each other. This method is so much more than just a good solution. At its heart, it aims to learn more about the needs and challenges of users. Multiple points of view result in new approaches to solutions that were not initially evident. If all co-creators work hand in hand, the result is often better than the sum of the individual services. This is true in both private and professional life. So at this introductory presentation, learn how to apply the co-creation value to your next barbecue and to hooking your customers. Personal Development Stage P | 01:35 - 01:55 pm | Personal Development
The Battery as a Critical Factor in E-Mobility - And How to Make It More Sutainable
The battery is at the heart of future mobility – it enables emission-free mobility, but it also brings its own challenges. This is because the resources for building lithium-ion batteries are limited – at the same time, they are predestined for innovative approaches to the circular economy. For this reason, topics such as recycling, or second-life management of batteries are increasingly coming into focus. In this presentation, we will show which technical and economic aspects need to be taken into account. You will also learn how digital twins can be used to monitor and optimize a battery – including static and dynamic data over the entire life cycle as well as permanent monitoring of the state of health and new predictive maintenance options. Update your expertise on electromobility. Mobility Services Stage M | 03:10 - 03:30 pm | Impulse Session
Immersive and Fascinating – Future Car Sales in the Metaverse
Online configurations have long been a standard feature of e-commerce. Over the past few years, they have been continuously refined and expanded. The next stage of expansion: immersive product configurators. Thanks to major advances in virtual reality and augmented reality, completely new possibilities are opening up here for an unique and immersive customer experience. Together with our partners and customers from the automotive and gaming industries, we will shed light in this presentation on what is important when integrating immersive experiences into online and retail environments – and what the future sales journey will look like in the metaverse. We firmly believe that you will be impressed. Customer Experience Digital Sales & Service Platforms Dome Stage | 04:45 - 05:35 pm | Panel
MHP goes NFT – Today. For tomorrow. // Festival 2022
Great to have you at the MHPFESTIVAL OF DIGITAL EXCELLENCE 2022 - now you're ready for the MHP Token hunt. For those of you who are curious to explore new technologies, we invite you to join us as we voyage into the world of NFTs. With this digital collectible, we reward you for attending our MHPFESTIVAL OF DIGITAL EXCELLENCE 2022 and for participating in one of our many keynotes and panels. It proves you were there - from the beginning of our WEB 3 journey. Keep your wallet safe - it may come in handy at and after the festival. Prepare for what comes next because this is just the beginning. https://events.mhp.com/en